January 4, 2022

Featuring Robert Steele

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Are you ready for some football?? Introducing… Robert Steele!

In this episode of Raising The Bar Podcast, Allison talks with Robert H Steele. Robert is a former American football wide receiver in the National Football League for the Dallas Cowboys and Minnesota Vikings. He played college football at the University of North Alabama.

Robert attended Hardaway High School in Columbus, Georgia, where he became a starter at tight end until his senior season. He accepted a scholarship from Division II University of North Alabama, where he became a two-year starter at wide receiver. As a junior, he led the team with 30 receptions for 566 yards, a Gulf South Conference-leading 19.3 yards a reception, and 5 touchdowns. The next year, the team implemented a run-oriented veer offense, but he still led with 24 receptions for 386 yards and one touchdown.

He has served as President, CEO, Founder, and business leader at various companies and brought a record of success and expertise helping craft the strategic vision behind challenging initiatives and high-impact organizations. Creating startups to working with the Fortune 100, he loves being the person that makes things happen. He enjoys speaking to groups, mentoring people, being a trusted advisor to other start-ups, writing articles or books on subjects he is passionate about, and enjoying the journey we call LIFE!

Starting with Robert’s perception of growth and development, they end up giving some powerful tips and strategies to establish a successful business, meanwhile explaining the importance of sales and marketing.

Are you ready to Raise the Bar?

Make sure to take away the notes!

Conversation Highlights:

[01:20] Who is Robert Steele?

  • What was the first product design by Robert?
  • “I love developing technology but I don’t like running a technology company.”

[03:23] How is ‘Selling’ the key to Robert’s life?

[06:16] Robert’s perception of growing and developing a business to the next level.

  • The CEO should be the best salesperson in the company.
  • What is the biggest way to grow a business?

[09:33] How does Robert teach grit?

  • How does ‘NO’ play an important role?

[15:15] Has sales become more complex in the last decades?

[16:25] Robert’s piece of advice for second and third-generation business leaders…..

  • How do sales have different roles in the finance and HR department?

[22:10] How to solve any problem?

Memorable Quotes:

“Sales skills are the fundamental key of life.”

“When you are green, you are growing; when you are ripe, you are rot.”

“I live to die another day.”

Special Reminder:

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Reach out to Robert:


Connect with Allison:

YouTube: Altiqe

LinkedIn: Allison De Paoli


Email her at [email protected]

Available on Apple Podcast, Spotify, Google Podcasts, Stitcher and other major podcasting platforms.

Hey, I'm Allison De Paoli. 

Welcome to Raising the Bar:

A podcast for CEOs and entrepreneurs who want to get a leg up in their businesses and careers!

We interview some of today’s top CEOs about what it takes to turn an idea into reality, lessons learned, challenges overcome and future goals.

Listen in for how the most dynamic businesses in the country continue to succeed and take on new challenges... no matter what!

Raising the Bar with Allison De Paoli is sponsored by Altiqe Consulting.